Proudly a Google Partner, Digilari specialist team works closely with you to devise an integrated pay-per-click strategy that contributes to your targeted goal. Using a data-driven approach, we will provide ongoing optimisation and make sure you are investing in the right campaign types, whether it is search engine advertising, remarketing, display & programmatic media buying, or social media advertising.
We understand not all audiences are the same. Consequently, we take audience analysis data seriously, so that we can develop tailored PPC Brisbane campaigns for your business. Our dedicated specialists will constantly look to improve audience targeting, bid management, ad copy & design, and budget spend efficiency so that we can match the ad to the right customer at the right time.
- Search engine advertising
- Programmatic media buying
- Social media advertising
- Remarketing solutions
which ppc platform is right for you?
Google AdWords is the most popular advertising platform for SMEs & large corporations. Yet the most competitive network! That is why you need a highly qualified team for a highly targeted, highly engaging, and highly converting result, like US!
We have Bing Ads accredited professionals in our team for a reason: we have tested and seen amazing conversion rates on Bing. Not only Bing Ads is less competitive, but it also has a lot of unique advantages for SMBs to attract quality traffic.
Success of advertising on social media platforms such as Facebook, Instagram & YouTube depends on content quality. Our team will formulate precise & relevant ad creative tailored to market and audiences, so that best advertising results are generated.
Your customer might not stick to just one channel. Upon ongoing reviewing and auditing your campaigns, we evaluate all aspects of your advertising activities and provide recommendations to generate conversions whenever possible.
If you are confused by the available platforms for your pay per click campaigns, we totally understand. Some businesses generate a huge success by advertising with Google AdWords, while others find Facebook ads help them win customers.
However, do you know even Google AdWords offers different solutions such as search ads, shopping ads, in-stream videos, etc.? Obviously, within a budget constraint, you can not take advantage of all of them at one time.
With our PPC Brisbane service, we will help you determine the best platforms for your digital marketing campaigns. A good old fashioned phone call costs you nothing. Call 1300 859 358 to start a conversation with one of our pay per click experts today.
our pay per click advertising approach
Let’s face the ugly truth about pay per click agencies
With a few search queries, you can easily find many ‘leading PPC Brisbane agency‘ results. We believe that when it comes to AdWords management or pay per click advertising, agencies share the same capabilities and resources.
We all go through PPC set up, conversion tracking, audience targeting, budget allocation, ad creative, and landing page design. At the end of the day, we all collect that same amount of data.
We have access to the same tools, subscribe to the same industry news feeds, and read the same articles.
So seriously, what makes Digilari Media different from other PPC Brisbane agencies?
The answer is human. Human plays an central role in all our decisions. Sounds confusing? Let us break it down.
Firstly, before developing an impactful and effective pay per click strategy, it is crucial for us to get to know YOU and your business. What do you want to achieve? Why do you want to achieve it? We will spend the time to learn as much as possible about you, before we devise the ‘how to’ strategy to skyrocket your business.
The next human-related step is understanding your current and potential customers. We will build their personas, online habits, digital behaviours, and their preferences. Before launching our PPC campaigns, we need to know who we are talking to and focus on whoever brings the most profits for you.
Thirdly, once the campaign is up and running, our PPC specialists will monitor it with regularity and continually optimise the campaign so that you can get the most out of your investment. We believe though data collected through digital campaigns are the same, the difference lies in the fact that how we interpret data to gain actionable insights. We are confident that we have the best data analysts for this step. What’s more, Digilari develops our own PPC IP, allowing us to spot on areas for improvements for your campaigns.
Last but not least, we value human relationships. We do not want to be named your ‘digital marketing agency‘, but instead we will be way happier if we become your ‘digital marketing partner‘. To achieve this, we go the extra mile to get the results that matter to you. No dark techniques we promise! You are kept informed step of the way. We believe that by working together, we will achieve incredible results from your PPC activities.
Ready to get underway with us? Fill in the below form and we’ll get back to you immediately.
ppc advertising faqs
Search Engine Marketing (SEM) uses digital ads on different search engines to gain website traffic and increase leads and sales.
Google AdWords is an online advertising tool developed by Google. It allows you to pay to display different forms of ads such as text ads, product listings, video content, banners, etc. across Google ad networks.
PPC means pay per click, a form of paid advertising in which advertisers pay for each time the ad is clicked. This model allows you to gain paid website visitors online.
There is a variety of budget amounts for PPC Brisbane campaigns. If you own an online shop and deliver across Australia, the budget should definitely be higher than a brick-and-mortar store in Brisbane CBD. On another hand, the average cost per click varies across industries. Therefore, it is impossible to tell exactly how much you should spend on PPC.
We recommend it’s best you contact us and discuss about your business before we can give you specific advice. Please be ensured that our PPC Brisbane team is always looking at advertising efficiency so that you get the best return on advertising spend for every penny you invest.
Don’t worry. PPC platforms like Google AdWords have a smart filter to prevent this action. They will remove invalid click activities from your account without charging you. Furthermore, as a recognised digital agency in Brisbane, our PPC specialists regularly check your accounts and will contact Google representatives immediately should there be any suspicious activities.
There are two key differences between SEO and PPC. The first difference is position. PPC search ads always appear at top of the search engine result pages, above the organic results. Secondly, traffic from PPC means costs for each click, while traffic from organic results is free.
It really depends on your business goals, models, budgets, and resources. PPC is a great way to start your digital marketing campaigns and gain immediate traffic. SEO, on the other hand, is highly important as it highlights your page authority and sustain free traffic over the time. However, SEO will take you a lot of time to reach that sustainable position, not to mention your competitors are also trying to take over your hard-earn top positions.
It is recommended that you get support from a PPC expert. Call us at 1300 859 358 for a chat and get the best advice for your business.